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The Rising Popularity and Integration of Traditional Ayurvedic Products within Japan's Holistic Wellness Culture Ayurvedic products, particularly in the skincare segment, are gaining considerable traction in Japan due to a confluence of the nation's traditional focus on holistic beauty and a growing consumer preference for natural, chemical-free ingredients. Driven by a desire for anti-aging benefits and environmentally friendly practices, Japanese consumers are adopting cleansers and moisturizers formulated with ingredients like neem, turmeric, and sandalwood. The growth of online distribution channels further expands the accessibility of these traditional Indian remedies, aligning with global trends toward chemical-free and gentle product formulations.